A common question that church planters ask when they publish their website is why don’t I show up on Google search results.  The answer isn’t simple.  It has to do with Search Engine Optimization or SEO.  There are several businesses out there that specialize in SEO, but as a church plant, you can’t afford them.  In general, SEO is like a big popularity contest.  Links are king in the contest.  Links are when other sites put a link into your site.  It’s like a virtual recommendation.  If links are the king, then content is the queen.  Regularly updating the content of you site is very important.  The best way to do this is to have a blog.  It will take time to get listed on Google and other search engines.  But there are some things that can help.

That’s where the website grader comes in.  Website grader is a free service of Hub Spot, a company that specializes in SEO.  You simply plug in your URL and email address and it will generate a report.  Within the report will be helpful tips for maximizing your SEO.  Follow those simple tips and you will see your grade improve and in time will get listed higher on search engines.